OxBOoSt Network – October
Date: October 3, 2023Time: 4:00 pm - 5:00 pmOrganiser: OxLEP BusinessPrice: Free
Website: Book Your Place
Event
OxBOoSt Network – October
OxBOoSt Network – October
The ‘Oxfordshire Business Opportunities & Support network’ for all OxLEP Business clients and anyone who wants to learn more
A new regular meet-up for Oxfordshire businesses who want to connect, collaborate and exchange ideas.
OxLEP Business engages with thousands of business owners and leaders every year providing knowledge, advice and other business development support. But until now there hasn’t been an easy way to help these businesses to network. Problem solved…
The OxBOoSt network will meet on the first Tuesday of every month from 4pm to 5pm and is open to all Oxfordshire based businesses to join (and its free!).
Each meeting will include 5-8 pre-arranged slots for businesses to share their story or pitch for collaboration and a forward look of business support from OxLEP. And of course there will be plenty of time for networking.
You can request one of the business story slots on the booking form.
This meeting will be online.
Minimal Financial Assistance (MFA) scheme
The Growth Hub programme operates a Minimal Financial Assistance (MFA) scheme. All SMEs which receive support under this programme are being aided under the UK Subsidy Control Act (2022) and The Subsidy Control (Gross Cash Amount and Gross Cash Equivalent) Regulations (2022 No. 1186).
MFA allows a beneficiary to receive up to £315,000 of Subsidy over a three-fiscal year period (i.e. the current and previous two fiscal years). The value of MFA given is the gross cash amount or the gross cash equivalent of the subsidy. The MFA value of this webinar is £361.70.
Introduction
– Brief introduction to the importance of social selling in today’s business landscape.
– Highlight the impact of social media on consumer behaviour and purchasing decisions.
What is Social Selling?
– Define social selling and its role in the sales process.
– Emphasise that it’s about building relationships and engaging with potential customers on social media platforms.
Why Social Selling Matters
– Showcase statistics or case studies illustrating the effectiveness of social selling.
– Highlight how it complements traditional sales methods and leads to increased brand visibility.
Understanding Your Audience
– Discuss the importance of knowing your target audience.
– Provide tips on researching and understanding the demographics and behaviours of your potential customers.
Choosing the Right Social Platforms
– Overview of popular social media platforms for business (LinkedIn, Twitter, Instagram, etc.).
– Discuss which platforms align best with your target audience and industry.
Optimising Your Social Profiles
– Tips for creating professional and engaging social media profiles.
– Emphasise the importance of a clear and compelling bio, profile picture, and consistent branding.
Building a Content Strategy
– Discuss the significance of valuable and relevant content.
– Provide tips for creating and sharing content that addresses your audience’s pain points and interests.
Engaging with Your Audience
– Strategies for building authentic relationships.
– Discuss the importance of responding to comments, direct messages, and participating in relevant conversations.
Overcoming Challenges
– Discuss common challenges in social selling and how to overcome them.
– Address issues such as time constraints, content creation, and handling negative feedback.
Continuous Learning and Adaptation
– Emphasise the dynamic nature of social media.
– Encourage continuous learning, staying updated on platform changes, and adapting strategies accordingly.
